Privacy Policy — AI Tool Scoreboard

Privacy Policy — Ai Tool Scoreboard

INTRODUCTION
This Privacy Policy applies to the website, YouTube channel, and associated social media channels (including LinkedIn, Instagram, TikTok, and X/Twitter) operated under the name AI Tool Scoreboard (collectively, the "Platform"), owned and operated by Katrina Curll (ABN 95 528 704 451) ("we", "us", "our"), accessible at aitoolscoreboard.com.
We are committed to protecting your personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs). We also recognise the privacy rights of visitors located in the United States, including California residents under the California Consumer Privacy Act 2018 (CCPA) and California Privacy Rights Act 2020 (CPRA).
By accessing or using the Platform, you agree to the collection, use, and disclosure of your personal information as described in this Privacy Policy.
WHAT INFORMATION WE COLLECT
We may collect the following types of personal information:
contact information, including your name and email address, when you subscribe to our newsletter, submit an enquiry through our website forms, or contact us directly;
usage data, including pages visited, time spent on pages, referring URLs, browser type, device type, and IP address, collected automatically through analytics tools when you visit our website;
lead and enquiry data submitted through forms powered by GoHighLevel (GHL), including your name, email address, phone number, and any other information you voluntarily provide;
interaction data from social media platforms (YouTube, LinkedIn, Instagram, TikTok, and X/Twitter) when you engage with our content, including comments, likes, shares, and direct messages, subject to each platform's own privacy policy; and
any other information you voluntarily provide to us.
We do not knowingly collect personal information from children under the age of 13. If you are under 13, please do not use this Platform or submit any personal information to us.
We do not collect sensitive information (as defined under the Privacy Act 1988 (Cth)) unless you voluntarily provide it and we have your consent.
HOW WE COLLECT INFORMATION
We collect personal information in the following ways:
directly from you when you subscribe to our newsletter, submit an enquiry form, comment on our content, or contact us;
automatically through cookies, tracking pixels, and analytics tools when you visit our website (see our Cookie Policy at aitoolscoreboard.com for further detail); and
from third-party platforms (such as YouTube, Google, LinkedIn, Meta, TikTok, and X/Twitter) in accordance with their respective privacy policies.
THIRD-PARTY TOOLS AND SERVICE PROVIDERS
We use the following third-party tools and platforms to operate the Platform. Each tool may collect and process personal information in accordance with its own privacy policy:
GoHighLevel (GHL) — our CRM, website hosting, and form management platform. GHL processes contact and enquiry data submitted through our website forms. GHL's privacy policy is available at https://www.gohighlevel.com/privacy-policy. GHL servers are located in the United States;
Google Analytics 4 — used to track website traffic, user behaviour, and content performance. Data is processed by Google LLC on servers in the United States. Google's privacy policy is available at https://policies.google.com/privacy. You can opt out using the Google Analytics Opt-out Browser Add-on at https://tools.google.com/dlpage/gaoptout;
Cloudflare — used for website infrastructure, security, performance optimisation, and web analytics. Cloudflare's privacy policy is available at https://www.cloudflare.com/privacypolicy/;
Meta Pixel — used to measure the effectiveness of content and advertising on Meta platforms (Facebook and Instagram). Meta's Data Policy is available at https://www.facebook.com/privacy/policy/;
Canva — used for design and content creation. Canva's privacy policy is available at https://www.canva.com/policies/privacy-policy/;
Anthropic (Claude) — an AI tool used in our content creation and operational workflows. Anthropic's privacy policy is available at https://www.anthropic.com/privacy; and
OpenAI (Codex) — an AI coding tool used in our operational workflows. OpenAI's privacy policy is available at https://openai.com/policies/privacy-policy.
We take reasonable steps to ensure that third-party service providers handle your personal information in a manner consistent with applicable privacy laws. However, we are not responsible for the privacy practices of third-party platforms.
HOW WE USE YOUR INFORMATION
We use your personal information to:
operate, maintain, and improve the Platform;
respond to your enquiries and communicate with you;
send you newsletters, updates, or promotional content where you have opted in;
analyse website and channel performance using analytics tools;
manage our affiliate program participation and track referral commissions;
create and improve content relevant to our audience; and
comply with our legal obligations.
We will not use your personal information for any purpose that is incompatible with the primary purpose for which it was collected, unless you have consented or an exception under the APPs applies.
AFFILIATE MARKETING
AI Tool Scoreboard participates in affiliate marketing programs. This means we may earn a commission when you click on links to third-party products or services featured on our Platform and make a purchase or take a qualifying action.
We are currently a participant in the GoHighLevel (GHL) affiliate program, operated by HighLevel Inc. We may join additional affiliate programs as the Platform grows, and this policy will be updated accordingly.
Affiliate program operators use cookies and tracking technologies to attribute purchases to our referrals. Their collection and use of your data is governed by their own privacy policies.
Our participation in affiliate programs does not affect the price you pay for any product or service. In some cases, our affiliate relationship may allow us to offer you an exclusive discount or promotional rate.
All affiliate relationships are disclosed in our Affiliate Link Disclosure, available at aitoolscoreboard.com.
DISCLOSURE OF YOUR INFORMATION
We may disclose your personal information to:
third-party service providers listed in clause 4, who assist us in operating the Platform and are bound by confidentiality and data processing obligations;
affiliate program operators, including GoHighLevel (GHL), to the extent necessary to track referrals and commissions;
social media platforms (including YouTube, Google, LinkedIn, Meta, TikTok, and X/Twitter) in accordance with their respective terms and privacy policies; and
government agencies or law enforcement bodies where required by law.
We do not sell your personal information to third parties.
For California residents: some of our analytics and advertising cookies may constitute the "sharing" of personal information under California law. See clause 10 for your rights and how to opt out.
OVERSEAS DISCLOSURE
The third-party service providers we use, including GoHighLevel, Google, Cloudflare, Meta, Anthropic, and OpenAI, store and process personal information on servers located in the United States and other countries outside Australia.
Where we disclose personal information to overseas recipients, we take reasonable steps to ensure those recipients handle your information in a manner consistent with the APPs, or we rely on your consent to the disclosure.
By using the Platform, you acknowledge that your information may be transferred to and processed in countries outside Australia, including the United States.
DATA SECURITY
We take reasonable steps to protect your personal information from misuse, interference, loss, and unauthorised access, modification, or disclosure.
Our website is hosted through GoHighLevel and protected by Cloudflare, which provides HTTPS encryption, DDoS protection, and infrastructure security. However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.
If you believe your personal information has been compromised, please contact us immediately at privacy@aitoolscoreboard.com.
CALIFORNIA RESIDENTS — YOUR RIGHTS UNDER CCPA/CPRA
If you are a California resident, the CCPA and CPRA (as amended effective January 1, 2026) give you specific rights regarding your personal information.
You have the right to:
know what personal information we collect, use, disclose, or share about you;
request deletion of your personal information, subject to certain exceptions;
correct inaccurate personal information we hold about you;
opt out of the sale or sharing of your personal information; and
non-discrimination for exercising your privacy rights.
Do Not Sell or Share My Personal Information. Some of our analytics and advertising cookies may constitute the "sharing" of personal information under California law. To opt out, you may:
use our cookie settings tool on the Website to disable non-essential cookies; or
email privacy@aitoolscoreboard.com with the subject line "Do Not Sell or Share My Personal Information".
We honour Global Privacy Control (GPC) signals. If your browser sends a GPC signal, we will treat it as a valid opt-out of the sale and sharing of your personal information and display a visible confirmation that your preference has been honoured.
To exercise any of your California privacy rights, contact us at privacy@aitoolscoreboard.com. We will respond within 45 days as required by law.
DATA RETENTION
We retain your personal information only for as long as necessary to fulfil the purposes for which it was collected, or as required by law.
Newsletter and subscriber data is retained for as long as you remain subscribed. You may unsubscribe at any time using the unsubscribe link in any email we send you.
When personal information is no longer required, we take reasonable steps to destroy or de-identify it in accordance with APP 11.
YOUR RIGHTS UNDER THE AUSTRALIAN PRIVACY PRINCIPLES
If you are located in Australia, you have the right to:
request access to the personal information we hold about you (APP 12);
request correction of personal information that is inaccurate, out of date, incomplete, irrelevant, or misleading (APP 13);
make a complaint about how we have handled your personal information; and
opt out of receiving direct marketing communications from us at any time by using the unsubscribe link in any email or by contacting us at privacy@aitoolscoreboard.com.
COMPLAINTS
If you have a complaint about how we have handled your personal information, please contact us at privacy@aitoolscoreboard.com. We will respond within a reasonable time.
If you are not satisfied with our response, Australian residents may lodge a complaint with the Office of the Australian Information Commissioner (OAIC) at www.oaic.gov.au or by calling 1300 363 992.
California residents who are not satisfied with our response may contact the California Privacy Protection Agency (CPPA) at https://cppa.ca.gov.
CONTACT US
For any privacy-related enquiries, access requests, correction requests, or complaints, please contact:

Katrina Curll

AI Tool Scoreboard

Website: aitoolscoreboard.com

CHANGES TO THIS POLICY
We may update this Privacy Policy from time to time to reflect changes in our practices, tools, or legal obligations. The updated version will be posted on our website with a revised "Last updated" date.
Continued use of the Platform after any changes constitutes your acceptance of the updated policy. We encourage you to review this Privacy Policy periodically.

This response is AI-generated and may not be accurate. It is not legal advice. If you require legal advice tailored to your personal circumstances, you can obtain assistance from a qualified lawyer here.