Cookie Policy — AI Tool Scoreboard

INTRODUCTION
This Cookie Policy applies to the website operated under the name AI Tool Scoreboard (the "Website"), owned and operated by Katrina Curll (ABN 95 528 704 451) ("we", "us", "our"), accessible at aitoolscoreboard.com.
This policy explains what cookies are, what cookies and tracking technologies we use on the Website, and how you can manage your preferences. It applies to all visitors, including those located in the United States (including California) and Australia.
Where applicable law requires affirmative consent before non-essential cookies are activated, we will obtain that consent through our Cloudflare cookie consent tool before any such cookies are set. Closing or dismissing a cookie banner without making a selection does not constitute consent to the use of non-essential cookies.
WHAT ARE COOKIES
Cookies are small text files placed on your device (computer, tablet, or mobile) when you visit a website. They are widely used to make websites work efficiently and to provide information to website owners.
Cookies may be:
session cookies — temporary cookies that expire when you close your browser; or
persistent cookies — cookies that remain on your device for a set period or until you delete them.
Cookies may be set by us (first-party cookies) or by third-party services we use on the Website (third-party cookies). We also use similar tracking technologies such as pixels and web beacons, which are referred to collectively as "cookies" in this policy.
COOKIES WE USE
The Website uses the following categories of cookies:
Strictly necessary cookies — these cookies are essential for the Website to function and cannot be switched off. They are set in response to actions you take, such as setting your privacy preferences, submitting a form, or navigating the site. No personally identifiable information is stored by these cookies. These include cookies set by GoHighLevel (GHL) for website and form functionality, and Cloudflare for security and infrastructure.
Analytics and performance cookies — these cookies allow us to count visits and understand how visitors interact with the Website so we can measure and improve its performance. These include:
Google Analytics 4 — tracks website traffic, user behaviour, session duration, and content performance. Data is processed by Google LLC on servers in the United States. Cookie retention: up to 24 months. You can opt out via the Google Analytics Opt-out Browser Add-on at https://tools.google.com/dlpage/gaoptout or by adjusting your preferences in our cookie consent tool;
Cloudflare Web Analytics — used for privacy-focused infrastructure and performance monitoring. Cloudflare Web Analytics does not use cookies or fingerprinting and does not track individuals across sites. Data is processed by Cloudflare, Inc. in the United States. Cloudflare's privacy policy is available at https://www.cloudflare.com/privacypolicy/; and
GoHighLevel (GHL) — may set performance and session cookies in connection with website forms and landing pages. GHL's privacy policy is available at https://www.gohighlevel.com/privacy-policy.
Marketing and targeting cookies — these cookies may be set by our advertising partners to build a profile of your interests and show you relevant content on other sites. These include:
Meta Pixel — used to measure the effectiveness of content and advertising on Meta platforms (Facebook and Instagram). Meta may use this data to show you relevant advertising on Meta platforms. Meta's Data Policy is available at https://www.facebook.com/privacy/policy/. Cookie retention: up to 90 days; and
additional marketing tools may be added as the Platform grows. This policy will be updated to reflect any additions.
Affiliate tracking cookies — these cookies are set by affiliate program networks to track referrals from our content to third-party products and services, allowing affiliate programs to attribute purchases to our channel and calculate commissions. Currently, we participate in the GoHighLevel (GHL) affiliate program, operated by HighLevel Inc. GHL's affiliate tracking cookies are governed by GHL's privacy policy at https://www.gohighlevel.com/privacy-policy. Cookie retention: as determined by GHL, typically up to 90 days.
THIRD-PARTY COOKIES
Some cookies on the Website are set by third parties, including:
YouTube — when you view embedded YouTube videos on the Website, YouTube may set cookies on your device, including the youtube-nocookie.com domain where available. These are governed by Google's Privacy Policy at https://policies.google.com/privacy;
LinkedIn — embedded LinkedIn content or share buttons may set cookies from LinkedIn Corporation, governed by LinkedIn's Privacy Policy at https://www.linkedin.com/legal/privacy-policy;
Meta (Facebook/Instagram) — embedded social media content or share buttons may set cookies from Meta Platforms, Inc., governed by Meta's Data Policy at https://www.facebook.com/privacy/policy/;
TikTok — embedded TikTok content may set cookies from TikTok Inc., governed by TikTok's Privacy Policy at https://www.tiktok.com/legal/page/us/privacy-policy/en; and
GoHighLevel affiliate network — affiliate tracking links may set cookies from GHL to attribute referrals and commissions.
We do not control third-party cookies. Please refer to the relevant third party's privacy or cookie policy for more information.
CALIFORNIA RESIDENTS — YOUR RIGHTS UNDER CCPA/CPRA
If you are a California resident, the CCPA and CPRA (as amended effective January 1, 2026) give you specific rights in relation to cookies and tracking technologies.
Sale and sharing of personal information. Some of our analytics and advertising cookies, including Google Analytics 4 and Meta Pixel, may constitute the "sharing" of personal information under California law. You have the right to opt out of the sale or sharing of your personal information at any time.
Do Not Sell or Share My Personal Information. To exercise your right to opt out, you may:
use our Cloudflare cookie consent tool on the Website to disable non-essential cookies; or
email privacy@aitoolscoreboard.com with the subject line "Do Not Sell or Share My Personal Information".
Global Privacy Control (GPC). We honour Global Privacy Control (GPC) signals. If your browser or device sends a GPC signal, we will treat it as a valid opt-out of the sale and sharing of your personal information. Where a GPC signal is detected, we will display a visible confirmation that your opt-out preference has been honoured.
Opt-out confirmation. When you opt out of the sale or sharing of your personal information (whether through our cookie consent tool, a GPC signal, or a direct request), we will display a visible confirmation that your opt-out has been processed. We will store your opt-out preference for a minimum of 12 months.
Children. We do not knowingly collect personal information from children under 13. If you are under 13, please do not use this Website.
To exercise any of your California privacy rights, contact us at privacy@aitoolscoreboard.com. We will respond within 45 days as required by law.
MANAGING YOUR COOKIE PREFERENCES
You can manage your cookie preferences in the following ways:
Cloudflare cookie consent tool — use our cookie consent tool on the Website to accept or decline non-essential cookies at any time. Your preferences will be stored for a minimum of 12 months. You can change your preferences at any time by accessing the cookie settings link in our website footer;
Browser settings — most browsers allow you to refuse or delete cookies. Refer to your browser's help documentation for instructions. Note that disabling cookies through browser settings may affect the functionality of the Website;
Google Analytics opt-out — use the Google Analytics Opt-out Browser Add-on at https://tools.google.com/dlpage/gaoptout to prevent Google Analytics from collecting your data across all websites;
Meta ad preferences — manage your Meta advertising preferences at https://www.facebook.com/ads/preferences;
Global Privacy Control — install a GPC-enabled browser extension (such as Privacy Badger or DuckDuckGo Privacy Essentials). We will honour the GPC signal automatically and display a confirmation; and
Mobile device settings — manage advertising identifiers through your device's privacy settings (iOS: Settings > Privacy & Security > Tracking; Android: Settings > Privacy > Ads).
Please note that disabling certain cookies may affect the functionality of the Website, including form submissions and content personalisation.
DO NOT TRACK
Some browsers include a "Do Not Track" (DNT) feature. While we honour Global Privacy Control (GPC) signals as described in clause 5.4, the Website does not currently respond to DNT signals, as there is no legally mandated standard for DNT compliance. You can manage your preferences using the methods described in clause 6.
OVERSEAS DATA TRANSFERS
The analytics, advertising, and affiliate tracking tools we use are operated by companies based in the United States. By using the Website, you acknowledge that your information may be processed in the United States and other countries outside Australia.
For Australian visitors, we take reasonable steps to ensure overseas recipients handle your information consistently with the Australian Privacy Principles.
CHANGES TO THIS POLICY
We may update this Cookie Policy from time to time to reflect changes in the cookies and tools we use, or for legal or regulatory reasons. The updated version will be posted on the Website with a revised "Last updated" date. We will review and update this policy at least annually.
We encourage you to review this Cookie Policy periodically.
CONTACT US
For any questions about our use of cookies, to exercise your privacy rights, or to submit a "Do Not Sell or Share" request, please contact:

Katrina Curll

AI Tool Scoreboard

Email: privacy@aitoolscoreboard.com

Website: aitoolscoreboard.com